Connection Between Mailpiece Design and USPS Regulations To Be Explored at Next Week’s ‘Postal Boot Camp’ Sessions

One-day courses to be offered next week in East Hanover, NJ, and Albany, NY, will show printers and mailers how to cost effectively produce and process direct mail to meet U.S. Postal Service standards.

Printers and mailers are invited to explore the link between mailpiece design and USPS regulations at the one-day Postal Boot Camps in East Hanover on May 5 and Albany on May 6. Co-sponsored by the New York Chapter of Epicomm and Printing Industries Alliance (PIA), both courses will be led by George Heinrich, the “Postal Professor.” He will give attendees a basic overall knowledge of the relationships among postal regulations, mailpiece design, and related postage costs, enabling them to better serve their print and mail customers.

A mailing industry veteran for more than 40 years, Heinrich is a featured speaker, teacher, and trainer who provides on-site mail- and fulfillment-related training and operational evaluations. Among the topics he will cover:

• meet your uncontrollable partner―the United States Postal Service
• speaking postal: BMC, SCF, NCOA, CASS, DPV, and more
• classes of mail
• shape based processing―size does matter
• barcodes and automation
• tracking codes
• tabbing folded self mailers
• how presort works
• data management
• intelligent mail barcode credits
• seamless acceptance
• transportation discounts
• quality addressing

Epicomm and PIA recognize and support the integration of multifunctional services offered by today’s printers and mailers. The Postal Boot Camps will help companies that provide one or both services understand how direct mail can be produced and processed to meet USPS standards and regulations and achieve the most cost-effective results for their customers. Armed with this knowledge, they can offer more comprehensive and competitive services for today’s print and mailing services buyers.

The May programs will be the only Postal Boot Camps to be offered in the metropolitan area this year. The New Jersey session will be held at Paper Mart, 151 Ridgedale Avenue, East Hanover, N.J. The New York program will be held at Treviso, 257 Washington Avenue Extension, Albany  N.Y.

Postal Boot Camp registration is $150 for the first attendee and $125 for each additional attendee from the same firm.  For more information or to register, visit www.pialliance.org; or contact Jim Prendergast, (212) 217-6824, jwpdirect@gmail.com; or Kim Tuzzo, (716) 691-3211, ktuzzo@pialliance.org.

Rich Barbaria Is Member Development Manager for Printing Industries Alliance (Announcement with Commentary)

rich_barbaria_joins_pialliancePrinting Industries Alliance (PIAlliance) has appointed metro area industry veteran Rich Barbaria to fill the newly created position of Member Development Manager.

Having served as vice president of operations and general manager for several large metro printing operations, Barbaria has an extensive background in all aspects of graphic communications business management. His areas of expertise include strategic and tactical planning; graphics and print technology; production management; workflow optimization and streamlining; continuous improvement and lean manufacturing; customer service development; regulatory compliance; and sustainability.

Working from a home office in Seaford, NY, Barbaria will be available to members across the entire Printing Industries Alliance footprint. PIAlliance President Tim Freeman said, “We are extremely pleased to add someone with Rich’s experience and commitment to our staff. Rich has been a fixture in the metro New York printing industry for many years and has great contacts in the printer and vendor communities.

“The addition of Rich Barbaria, along with the recently announced hiring of Marty Maloney and the opening of an office in Brooklyn, is a continued reminder of the commitment that Printing Industries Alliance has to the metro New York graphic communications community.”

As Member Development Manager, Barbaria will assist current PIA members in optimizing the production and financial success of their companies. He also will be involved with membership sales and several projects relating to his areas of expertise.

Barbaria’s primary focus will be on developing relationships and strengthening the level of support that PIAlliance provides to its membership. “This is a fundamental shift away from the new member marketing activities that have been our focus for the past few years,” Freeman said. “While these activities remain important, our primary focus will be on supporting our members’ success.”

Barbaria can be contacted by phone at (516) 528-4747 and by e-mail at rbarbaria@pialliance.org. His mailing address is 3951 New York Avenue, Seaford, NY 11783.

Commentary: I’ve known Rich Barbaria for many years as a valued editorial source and as an esteemed educational colleague (we both have taught graphic communications at New York City College of Technology). Nobody knows the metro area graphics industry landscape, particularly on Long Island, better than Rich. Like Marty Maloney, he’s an outstanding addition to the PIAlliance professional staff roster. His appointment is further proof of the association’s commitment to the well being of its members throughout the metro area.

—Pat Henry

2015 Luminaire Award Recipients Will Be Honored on October 1 in New York City

041315_franklin_luminaireIDEAlliance and Printing Industries Alliance have announced the recipients of the 2015 Luminaire Awards recognizing outstanding professionals in advertising, publishing, printing, and integrated media.

The honorees are Charles Blanchard, Jr., president and CEO, Blanchard Systems, Inc.; Meghan Fitzgerald Milkowski, vice president, production and circulation, Prometheus Global Media; Veronica H. Simmons, vice president, director of print production, MRM/McCann; and Michael J. Simon, executive vice president, Publishers Press, Inc. The presentations will take place during the annual Franklin Luminaire Awards event on October 1, 2015 at The Lighthouse at Chelsea Piers, New York City.

The Luminaire Awards salute outstanding achievements by media production leaders In recognition of their positive influence, creative excellence, and personal dedication  to the graphic communications industry. Biographies of this year’s recipients can be found here.

The Franklin Luminaire Awards event is a yearly showcase of industry solidarity and fellowship throughout the metro region. Also to be honored on October 1 are the as-yet unnamed recipients of the 2015 Franklin Award for Distinguished Service and the 2015 Zenger Community Service Medal.

The Franklin Award for Distinguished Service is the single highest honor conferred by the metro New York graphic communications industry. In recognizing distinguished recipients for their positive roles in American society, the award serves to focus national attention on the depth and breadth of the industry. Past recipients include several U.S. presidents and a high-profile roster of statesmen, diplomats, military figures, and leaders in business and the arts.

A community service award honoring those who give back, the Zenger Medal hails a graphic communications professional for exceptional acts of service, courage, or activism that inspire others to make their communities better places to live.

A registration form for the 2015 Franklin Luminaire Awards event can be downloaded here. For information about sponsorship opportunities, contact Kim Tuzzo at Printing Industries Alliance: 800-777-4PIA (4742); kutzzo@PIAlliance.org.

Printing Industries Alliance is a trade association representing graphic communications firms and related businesses in New York State, northern New Jersey, and northwestern Pennsylvania. IDEAlliance is a not-for-profit association that identifies best practices for efficient end-to-end digital media workflows from content creation through distribution.

Graphic Communications Scholarship Foundation Brings Industry Leaders Together for First Annual Spring Fling

NEW YORK, NY, April 9, 2015 – The board of directors of the Graphic Communications Scholarship, Award and Career Advancement Foundation, Inc. (GCSF) is pleased to announce its first annual “Spring Fling” event.

The event promises to be the premier networking opportunity for meeting industry leaders as well as top scholarship recipients. All of the proceeds will go toward funding scholarships for New York and New Jersey metro area students interested in pursuing careers in graphic communications.

The Spring Fling will be held on Thursday, June 4 at 5:30 p.m. at Ogilvy & Mather’s rooftop venue located at 636 11th Avenue in Manhattan. It is a seasonal follow-up to GCSF’s highly successful “Holiday Bash,” a gala party held last December at the Art Directors Club in New York City.

Like the Holiday Bash, the Spring Fling get-together will be an industrywide event thanks to the participation of Printing Industries Alliance, The Advertising Production Club of New York (APC-NY), IDEAlliance, and The Navigators.

Jerry Mandelbaum is President of GCSF. Chairing the Spring Fling is Diane Romano, who may be contacted at diane@hyards.com.  For further information and tickets visit http://www.gcscholarships.org/springfling.

ABOUT GCSF
A 100% volunteer organization that operates without professional staff or overhead expense, GCSF has distributed a total of $416,000 in scholarships to 116 students of graphic design and communications since the fund’s inception in 2002.

The not-for-profit 501(c)3 corporation acts as a coordinator for a large number of individual scholarship funds. It gives all of the money collected through them to students attending or bound for colleges and universities with degree programs in graphic studies. GCSF also has established a one-to-one mentoring program that pairs students with industry pros for 12 months at a minimum of two contact hours per month.

GCSF’s annual scholarship awards presentation ceremony is a high point on the industry’s calendar of events. The date for the 13th Annual GCSF Scholarship Awards Celebration and Ceremony at the Hearst Tower is Thursday, June 18, 2015.

 

Gamma Epsilon Tau Fraternity Will Honor Freeman and Sandler at 2015 “Gold Key” Ceremony

Tim_KathyGamma Chapter of Gamma Epsilon Tau, the national graphic arts honor society, will present Gamma Gold Key Awards to Timothy Freeman and Kathy Sandler at its 2015 Gold Key Awards ceremony in New York City on May 28.

Freeman is President of Printing Industries Alliance, the trade association representing graphic communications and related businesses in New York State, northern New Jersey, and northwestern Pennsylvania. Printing Industries Alliance provides a variety of consultative, informational, educational, representative, and expense reducing business services to companies within its geographical footprint. Printing Industries Alliance is an independent regional affiliate of Printing Industries of America.

A Certified Association Executive (CAE), Freeman joined Printing Industries Alliance in 1984 and was appointed its President in 1988. His responsibilities include working with member companies to resolve individual and industry issues; representing industry interests at all levels of government; managing programs and services; maintaining organizational financial stability; and managing relationships with other industry organizations and educational institutions.

In 2007, Freeman led Printing Industries Alliance’s expansion into the metro New York area, which had been unrepresented by a trade association since the demise of a predecessor organization. This initiative resulted in, among other things, the rescue and reinvigoration of the annual Franklin Event, now the Franklin Luminaire Awards program. Held annually, the Franklin Luminaire Awards program is a major source of scholarship funding for students planning careers in graphic communications.

Sandler is recognized as a leader, a visionary, and a technologist in the field of publishing. Involved in publishing technology for 30 years, she currently is Senior Manager, Content Applications and Digital Workflow Development at Penguin Random House. Previously, she helped Scholastic launch the Storia eReader and assisted Meredith in developing digital editions of Parents and Fitness magazines for the iPad and Android platforms. She also was a publishing technologist at Hearst Magazines for 20 years.

Sandler was listed as one of the 40 Most Influential People in Publishing by Folio: magazine. She has been President of Women In Production and has served on the boards or committees of the Association of Graphic Communications, the American Business Press Production/Manufacturing Technology Committee, the IDEAlliance PRISM and DIM-2 Committees, and the Publishers Symposium.

Her roles in education include serving as a Trustee of the Graphic Communications Scholarship Foundation (GCSF) and as a member the Advisory Commission of the Department of Advertising Design and Graphic Arts at New York City College of Technology. The holder of an MBA from New York University, Sandler taught Information Technology Management for Publishing in NYU’s Masters in Publishing program. She currently teaches online classes in the Masters in Publishing Program at Pace University, including a class in eBooks that she proposed and developed.

Gamma Epsilon Tau is a national, coeducational, collegiate printing fraternity in which students of printing and publishing can meet and interact in a professional and social atmosphere. It has eight chapters at colleges and universities that offer degree programs in graphic communications.

Gamma Chapter of Gamma Epsilon Tau is located at the Department of Communication Design (COMD) of New York City College of Technology, part of the City University of New York. Previous Gold Key honorees are identified in the table below.

The 2015 Gold Key Awards dinner will be held on Thursday, May 28 at Club 101, 101 Park Avenue, New York City (between 40th and 41st Streets). The event starts at 6:30 pm. For more information or to purchase tickets, contact City Tech’s Frank Adae at (718) 260-5833; e-mail: fadae@citytech.cuny.edu. Tickets may also be purchased at the door.

Gold Key Award Recipients, 2000-2014

2000
Prof. James Hanratty
Kin Wah Lam

2001
Patrick Henry
Susan G. Greenwood
Annette Wolf-Bensen

2002
Joseph A. Prestino
Dawn Nye
Jerry McCauley

2003
Frank J. Romano
Michael R. Brice
Jean Bourges
2004
Harvey R. Levenson, Ph.D
Scott C. Cornish

2005
Jack Powers
Michael Esposito

2006
Hans Max
Donald A. Berkowitz

2007
Hoag Levins
Thomas Saggiomo

2008
Lawrence Herbert
Ann Marie Bushell

2009
Diane Romano
Russell K. Hotzler, Ph.D

2010
Michael Cunningham, Ph.D
Florence Jackson

2011
Bob Sacks

2012
Vicki R. Keenan
John D’Onofrio

2013
Mike Connors

2014
Howard Weinstein
Mark Darlow

A list of all recipients since 1956 is available here.